Basic Attention Token – From the brilliant mind that brought us JavaScript, Brendan Eich.

I first stumbled upon BAT when I was looking for an internet browser alternative to Google Chrome. It was so CPU & Ram heavy even with a i7 6-core and 16GB of DDR4 Ram I was finding it was giving me performance issues, especially when I had a lot of tabs open. But thats besides the point, after reading some forums I saw mention of ‘Brave Browser’, which was described as an internet browser that is based on the Chromium web browser. This it looks and feels a lot like Google Chrome but the key difference is in its privacy and ad/tracker blocking settings that are built into the Brave Browser’s code. Where my interest was peaked was when I noticed that I was rewarded with something called ‘BAT’ or ‘Basic Attention Token‘ for the advertisements I was watching.

As I started to research more about the project I noticed it was founded by Brendan Eich, who first created the JavaScript programming language and later founded Mozilla. He himself describes the project as ‘the new internet economy’.

The aim of the project is to eliminate privacy violations in advertising, which has become increasingly alarming in the last decade with companies stealing personal data and selling it to the highest bidder. Your personal information has become a commodity. The project also aims to connect advertisers directly with audiences with ‘BAT’, allowing advertisers to know their ad campaigns effectiveness without violating the privacy of its audience. They have 25 million active users.

If this project is successful in revolutionising the online marketing industry I think it’ll make it a good investment and I personally believe in BAT’s mission statement on an ethical level. The recent bull run has made crypto currencies more about ‘gains’ than the project behind the currency. I personally believe that p2p has the potential to change the world for good and I think BAT is a prime example of it fixing an industry thats become corrupt and disingenuous.

Here is a link to BAT’s website for those who want to read the white paper and dig deeper


Oh and you can use it to tip people on Reddit which I thought was pretty cool

View Reddit by MDWSmusicplsView Source


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  1. As an Andrew Yang supporter, I feel like this is the creative solution he was talking about when he said “you should be getting paid for your data”. It makes too much sense to use. I made the switch and it was ridiculously easy

  2. I’m surprised there aren’t more JavaScript jokes in here…and I say this as someone who’s made their living the past 6 years writing JavaScript and am a big believer in BAT.

  3. I’m new to Brave as of last Saturday, and I’m still learning a bit. What I can say for certain is that everything is running far better on Brave than it ever was on Firefox or Chrome. I’m told this is supposedly far more secure as well, and I am already to receive a BAT at a determined date. It also provides an easy medium through which to donate to nonprofit sites like Wikipedia.

    At the risk of sounding like a shill, or perhaps just putting my ignorance on display… How is Brave not just all-around superior to every mainstream browser?

  4. May be a silly question…

    How does the Brave browser itself tie into the aim of revolutionizing online marketing? Is the goal for everyone to use the Brave browser eventually? Or for the concept of it to be widely adopted and integrated into current online marketing, and Brave is just a browser that supports the token?

  5. I just downloaded Brave and plan on using it going forward but I am confused on how I receive tokens? Say I watch some ads on YouTube while using Brave. How do I receive the tokens?

    I watched the video that explains how I receive BAT but I didn’t have to make an account/wallet. Does it just generate one for me automatically? Btw I am using it the app on my phone, not computer.

  6. >it was founded by Brendan Eich, who first created the JavaScript programming language

    I think even Brendan himself would agree that this is actually one of his most negative accomplishments!

  7. Brave is a no brainer, even if the rewards aren’t that big anymore. I also started using Presearch as a search engine on Brave so I get double the crypto doing my usual stuff. ^^

  8. Brave browser is no doubt the best browser one could get their hands on. Built on Chromium, there is little difference felt while using Chrome and Brave, helping make the switch from the most popular browser Chrome to Brave simple.

    The browser awards BAT tokens for watching ads, essentially getting paid to use a browser!

    It also has in-built ad blocker, which does not allow creepy ads to pop up on the websites you visit

  9. Might wanna look at the whacky conspiracy theory anti-mask, anti-lockdown stuff Brendan Eich is posting/liking on twitter

    I don’t trust this guy at all. Stopped using Brave a while ago.



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