Legendary developer Rick Caruso is entering the world of crypto.
The Los Angeles-based company, one of the most profitable real estate development firms in the world, reveals that it invested in the king coin as part of its treasury management strategy.
It also partnered with Gemini, the digital assets exchange and custodian founded by Cameron and Tyler Winklevoss, to integrate cryptocurrencies, non-fungible tokens (NFTs), and blockchain into its business infrastructure.
“I believe Bitcoin and cryptocurrency will play an important role in our collective future, and working with Gemini now will bring unparalleled experiences and pioneering technology that add real value to our guest experience.”
“Our loyalty program, what I envision in working with Gemini and the Winklevosses, is you will earn coin. You will earn a cryptocurrency.
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